Fusion IT, LLC is pleased to welcome Richard Reiffer as its new Vice President of Strategic Initiatives. As such, he will oversee the development of new programs, services and delivery systems designed to add value to Fusion IT clients.

Reiffer brings more than 30 years of MSP and IT infrastructure experience to the role, serving West Michigan small and mid-sized businesses for many years before joining Fusion IT.

“We are pleased to leverage Rich’s extensive experience as a servant leader, system integrator, and sales and marketing lead,” said Michael Waldschlager, President & CEO. “He is well respected within the MSP, cloud and telecommunication community, and we are looking forward to his contributions to the team for the benefit of our stakeholders.”

With a background in engineering, Reiffer worked for one of the country’s largest IT resellers before founding the former Trivalent Group in 1991. He was instrumental in growing the company to a $20 million business before leaving to launch Global Cloud Consulting in 2012. Since that time, he has become a registered implementer of the Entrepreneurial Operating System (EOS) model and provided strategic guidance to managed service providers across the country.